Brand Message Workshop for Anti-Poverty Non-Profit

This past weekend, I was honored to lead a #brandmessaging workshop for non-profit Hearts and Minds, which promotes innovative reforms to end extreme poverty. Applying business messaging techniques to effective altruism; we clarified their story to attract new donors and grow their impact. Learn more, volunteer and donate at heartandminds.org.

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Gift or Burden? 3 Keys to Marketing Your Customers Actually Want

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Client Button Raises $30 Million in Funding at $200 Million Valuation